On November 2017, delegates from across Europe visited the city of Cardiff, Wales for the fifth exchange of the Homeless World Cup Erasmus+ Project. Representatives of street football programmes from Portugal, Hungary, Bulgaria, Austria and Wales attended the three-day event hosted by Street Football Wales in coordination with Homeless World Cup Foundation.
Meetings took place at Cardiff City Stadium where delegates had the opportunity to discuss the topic of Communication and explore the ways for street football organisations to develop or improve communication strategies.
To begin the exchange, delegates from each country gave a small presentation about their current communication practices and opportunities for Q&A, followed by two special presentations from guest speakers: Amy McNiven form Cardiff City FC communications team, and Neil Ingham from POBL and Street Football Wales.
After presentations, the group explored the core principles of good communication practices. This helped participants narrow down common elements across all football programmes, and provide a starting point for defining good practices in terms of communications.
Delegates were also treated to a tour of the city at the hands of former Wayne Ellaway – former Wales Homeless World Cup Team Captain and now Manager of the Welsh squads.
Complimenting the work done on the previous day, delegates explored various practical examples of good communications in order to support projects with limited budget or resources. They also had a chance to discuss further challenges across the network.
Following the exchange, delegates were treated to a tour of Cardiff City Stadium.
The Homeless World Cup Erasmus+ Project – funded by the EU – consists of three years of exchanges, get-togethers and European Street Football Festivals. The project will resume in 2018 with a get-together in Slovenia and will see the European Street Football Festival in Graz in July.